Decathlon

Challenges

Leaders must start by aligning internal stakeholders when defining a strategic plan for multiple years, involving high investments for risk-taking solutions. That's why Decathlon's Solutions & Technology division wanted to set a series of meetings: they were meant to spark discussions, discover needs and create consensus. Bringing teams from finance, supply, industrial production, and executive offices together is a challenge in itself, but most importantly, defining a common language - or digital literacy - for them to exchange ideas was surely a necessity.

Target Groups

This program was attended by 20 representatives from various bodies of the organisation.

Solution

In the first wave of the COVID-19 pandemic, Le Wagon for Business inspired Decathlon via thought leaders, sharing during online sessions

• A series of private workshops for literacy and inspiration
• Several topics addressed: Platform architecture, UX, and Data cultures
• Bespoke curation and animation
• Actionable takeaways:
  

1. Why do you want to become data-driven?
   
2. What are the common crimes against data?
   
3. What is a data-driven culture?
   
4. How to start the change?

Results

52% of the participants declared they want to "rethink the way [their] department operates" and "be part of a task force to change [their] entire company culture"